Netflix: ‘Please do not hurt yourselves with the Bird Box Challenge’

Move over, Tide Pods. People are taking risks for a new video challenge.

In 2018, the Tide Pod challenge prompted a major company to issue a warning about its products after hundreds of people, mostly teenagers, dared each other to eat the laundry detergent pods on video.

In 2019, a new film-inspired challenge is already making waves – and prompting warnings.

It’s called the Bird Box Challenge, based off the Netflix movie starring Sandra Bullock.

The movie tells the story of a mysterious force that decimates a city, and a mother and her two children’s journey to get to safety.

The twist: The family must wear blindfolds while trying to survive in the wilderness, because if they see the evil force, they will die.

The film has been viewed by 45 million people in the U.S. since its Dec. 13 release, prompting several internet memes and now a viral video challenge.

READ MORE: B.C. expert weighs in on why kids are eating Tide pods for fun

READ MORE: Police forces warn of risks around online ‘Momo Challenge’

According to social media posts, the person doing the challenge blindfolds themselves and tries to do everyday activities, such as cleaning the kitchen or walking down the street. The results aren’t hard to imagine.

People of all ages are testing their limits, and some parents are involving their children.

There have yet to be reports of any serious injuries, but Netflix issued a safety warning across its social media platforms on Wednesday.

The message had been retweeted 40,000 times by 3 p.m. that afternoon.


@ashwadhwani
ashley.wadhwani@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Just Posted

Rampage fall to Terrace 3-2

Prince Rupert goes 1-1 over the weekend in back-to-back games

Heart of Our City: Sheltering and loving wild animals in Rupert

Nancy and Gunther Golina mark 30 years of taking care of wildlife in the area

Rampage come from behind to beat Ice Demons

Prince Rupert scored five goals in the third period to secure the win on Jan. 18

City of Prince Rupert still waiting on street light upgrades

Ministry of Highways and Infrastructure said work would be complete in 2018

How sweet it is: Sugar Shack is back for ninth year

On Jan. 23 the popular Francophone festival in Prince Rupert kicks off with a social

Students seen mocking Native Americans could face expulsion

One 11-minute video of the confrontation shows the Haka dance and students loudly chanting

May plans next move in Brexit fight as chances rise of delay

Some say a lack of action could trigger a ‘public tsunami’

Group challenges ruling for doctors to give referrals for services that clash with beliefs

A group of five Canadian doctors and three professional organizations is appealing

Major winter storm wreaks havoc on U.S. travel

Nearly 5,000 flights were cancelled Sunday around the country

CONSUMER REPORT: What to buy each month in 2019 to save money

Resolve to buy all of the things you want and need, but pay less money for them

Want to avoid the speculation tax on your vacant home? Rent it out, Horgan says

Premier John Horgan and Sheila Malcolmson say speculation and vacancy tax addresses homelessness

UPDATE: B.C. woman and boy, 6, found safe, RCMP confirm

Roseanne Supernault says both she and her six-year-old nephew are fine and she has contacted police

PHOTOS: Women’s Marches take to the streets across B.C. and beyond

Women and allies marched worldwide protesting violence against women, calling for equality

Anxiety in Alaska as endless aftershocks rattle residents

Seismologists expect the temblors to continue for months, although the frequency has lessened

Most Read