NEWS BULLETIN file photo

B.C. cannabis company partnering with Labatt on non-alcoholic drinks with THC

Nanaimo cannabis company, brewery will each invest up to $50 million

Nanaimo cannabis company Tilray announced today a partnership with Labatt Breweries to research non-alcoholic drinks containing THC.

According to a joint press release Dec. 19 from Tilray and AB InBev, parent company to Labatt, Budweiser and 500 other beer brands, each company will invest up to $50 million US into research into beverages containing THC and cannabidiol.

Kyle Norrington, president of Labatt Breweries of Canada, said in the press release that his company is committed to staying ahead of emerging consumer trends.

“We intend to develop a deeper understanding of non-alcohol beverages containing THC and CBD that will guide future decisions about potential commercial opportunities,” said Norrington. “We look forward to learning more about these beverages and this category in the months ahead.”

Brendan Kennedy, CEO of Tilray, said in the press release that his company is delighted to be joining forces with a world-leading beverage company.

“Tilray and AB InBev share a commitment to responsible product development and marketing, and we look forward to beginning our work on this important partnership as Tilray continues to pioneer the development of a professional, transparent, and well-regulated cannabis industry,” said Kennedy.

READ ALSO: Tilray, Sandoz have new agreement for developing market for medical cannabis

READ ALSO: Tilray names several former politicians to international advisory board



editor@nanaimobulletin.com

Like us on Facebook and follow us on Twitter

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

B.C. firefighters only responding to most life-threatening calls during COVID-19 pandemic

The directive comes after province spoke with paramedics, fire services, according to top doctor

Northern Health ready for COVID-19 surge

Health authority confident with inventory of ventilators

‘An extra $220 every 90 days’: B.C. patients pay more dispensing fees due to prescription limits

Kelowna woman says it’s outrageous to charge for refills every 30 days

Prince Rupert citizens concerned by influx of out of province visitors

Local politicians call on Minister of Oceans and Fisheries to limit licenses

Bunkowski’s busted out of the boredom during self isolation

After 14 days Prince Rupert family finally finds freedom

‘Better days will return’: Queen Elizabeth delivers message amid COVID-19 pandemic

The Queen said crisis reminds her of her first address during World War II in 1940

Emergency aid portal opens Monday, cash could be in bank accounts by end of week: Trudeau

Emergency benefit will provide $2,000 a month for those who have lost their income due to COVID-19

Education, not enforcement: B.C. bylaw officers keeping a watch on physical distancing

A kind word, it turns out, has usually been all people need to hear

COVID-19: Hospitals remain safe for childbirth, say Vancouver Island care providers

North Island Hospital has been asked to share its perinatal COVID-19 response plan

Canadian cadets to mark 103rd anniversary of Vimy Ridge April 9 virtually

Idea of Captain Billie Sheridan in Williams Lake, B.C. who wondered what to do in times of COVID-19

B.C. VIEWS: Pandemic shows need for adequate care home staffing

Seniors in B.C. care homes face challenging times

QUIZ: How much do you know about hockey?

Take this test and find out how well you know Canada’s most popular winter sport

Researchers look at humidity as a weapon in the fight against airborne viruses

Regular hand washing, physical distancing and PPE for health care workers remains best line of defense

Most Read